WHEN TECHNOLOGY AND PASSION COME TOGETHER Bustami & Saheb Group Announces the Global Strategic Partnership Between BYD and MANCHESTER CITY FOOTBALL CLUB
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Bustami and Saheb Group, the exclusive dealer for BYD cars in Jordan, the world's leading manufacturer of New Energy Vehicles and sustainable mobility solutions, has proudly announced an agreement for BYD Global to become the Official Automotive Partner of Manchester City Football Club.اضافة اعلان
The new strategic partnership is one of the most significant collaborations between a global technology company and an iconic football brand – and its 360-degree approach reflects BYD Group's multi-faceted innovation, and a shared vision for a more sustainable future.
As well as supplying BYD and DENZA cars and other vehicles to Manchester City, BYD Group will bring its new-energy expertise through vehicle charging and energy-storage batteries at City Football Academy, the state-of-the-art training and development facility home to the club's men’s, women’s and academy teams.
From today, BYD's branding will feature on the training-kit sleeve of the men’s first team and from next season the women’s first team. In addition, BYD will have presence across the Etihad Stadium, with the brand’s logo featuring on the headrests of the dug-out area. One of the company’s cars will also lead the official Manchester City men’s first team bus into the stadium for Premier League and domestic-cup home fixtures.
The new partnership is the latest step in BYD's strategy to establish a presence in international football to enhance awareness of its brand, cars and other technology products. The company has previously been the official sponsor of the UEFA EURO 2024 and UEFA European Under-21 Championship 2025.
BYD Executive Vice President Stella Li commented: "Manchester City stands for excellence, innovation and the courage to push beyond limits — values that are deeply rooted in BYD’s DNA. This partnership is about more than football or mobility; it is about inspiring people around the world through technology that excites, connects and drives a more sustainable future. When innovation meets passion, the impact is truly global.”
Ferran Soriano, Chief Executive Officer at City Football Group, said: “BYD are global leaders within their field. Leaders in delivering excellence through technology and innovation. Leaders with purpose, to make the world a better place. All values that Manchester City share. As a Club, we are driven by a commitment to excellence and a passion for innovation. We partner with industry leaders to create a more environmentally sustainable future, starting with our facilities.
“This is why we are so proud to be BYD’s chosen partner and commit to work together for a better and more sustainable future for the duration of this multi-year partnership.”
Founded in 1894, Manchester City is one of the most successful clubs in football history, with 10 English league titles, seven FA Cups, one UEFA Champions League and a FIFA Club World Cup among its successes. Manchester City plays its home fixtures at the Etihad Stadium, a 53,000-seat arena that the club has called home since 2003.while the club can count its global fan base in millions.
BYD started as a battery manufacturer just over 30 years ago. It made its first New Energy Vehicle (NEV), the world's first mass-produced plug-in hybrid, in 2008, and has since firmly established itself as the global NEV leader, with record sales of both EVs and Super Hybrid PHEVs, and a market presence in more than 110 countries and regions. It celebrated production of its 15 millionth NEV as recently as December 2025.
In 2025 BYD sold 4.6 million vehicles globally, with more than a million of them finding customers outside of China. BYD's global headquarters are in Shenzhen, and it employs 120,000 engineers in research and development, pushing the boundaries of innovation with an average of 45 new patent applications every working day.
About Bustami & Saheb Group and Mobility Solutions for Vehicle Trading Company “MSTC”- “BYD Jordan:
Established in Amman in 1969, Bustami & Saheb Group (BSG) is a renowned business group with multi companies in various industries and serves as the authorized dealer of BYD new-energy vehicles under the Mobility Solutions for Vehicle Trading Company (MSTC). The primary objective of BSG is to advance the global presence of the BYD Auto brand by offering secure and efficient sustainable solutions in new-energy vehicles through pioneering technological innovations. Additional details can be found at www.mstc.com.jo.
Currently, the group holds a pivotal position in Jordan and the broader Middle East region due to its extensive range of services. BSG is dedicated to maintaining top-notch global standards and delivering optimal services for BYD cars, leveraging its exceptional facilities and skilled workforce. In an effort to integrate the latest global technology into the Jordanian market, Bustami & Saheb Group introduced Chinese BYD electric cars, with a focus on ensuring continuous customer satisfaction. Through the establishment of showrooms across various car categories, including maintenance centers, sub-dealerships, and parts sales throughout the kingdom, the group has significantly impacted the car trade sector in Jordan and the Middle East.
BSG employs a specialized system that effectively combines marketing, sales, and exemplary after-sales services, all with the central objective of guaranteeing the highest level of customer protection and satisfaction. This commitment has been a key contributing factor to the group's success. Presently, Bustami & Saheb Group boasts a rapidly expanding customer base, catered to through its showrooms and maintenance centers, which are managed by a dedicated workforce of over 200 employees.
For further information, please visit our website: www.mstc.com.jo , or reach out to us via email [email protected]. You can also connect with us on social media platforms through the following accounts: Facebook: https://www.facebook.com/BYDautoJordan/
Instagram: https://www.instagram.com/bydautojo/
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, the CTB and iTAC technologies, the DiSus Intelligent Body Control System, and the XUANJI Architecture. The company is the world’s first carmaker to stop the production of fossil-fuelled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 13 years in a row.
About BYD Europe
BYD Europe is headquartered in the Netherlands and is the first overseas branch of BYD Group, with a commitment to evolving the international brand BYD Auto to deliver safe and efficient sustainable solutions in new energy vehicles through world-leading technological innovations.
About Manchester City Football Club
Manchester City FC was initially founded in 1880 as St Mark’s West Gorton and officially became Manchester City FC in 1894. Situated on the wider Etihad Campus, the Club’s footprint includes the 53,000 capacity Etihad Stadium, the 7,000 capacity Joie Stadium and City Football Academy, a state-of-the-art performance, training and youth development facility home to the Club’s men’s, women’s and academy teams. Ranked as the Most Valuable Football Club Brand in the Premier League by Brand Finance, Manchester City FC is currently developing a best-in-class fan experience and year-round entertainment and leisure destination at the Etihad Campus. The Club is committed to operating in a sustainable and socially responsible manner and ensures that equality, diversity and inclusion is embedded into its decision-making processes, culture and practices.
The new strategic partnership is one of the most significant collaborations between a global technology company and an iconic football brand – and its 360-degree approach reflects BYD Group's multi-faceted innovation, and a shared vision for a more sustainable future.
As well as supplying BYD and DENZA cars and other vehicles to Manchester City, BYD Group will bring its new-energy expertise through vehicle charging and energy-storage batteries at City Football Academy, the state-of-the-art training and development facility home to the club's men’s, women’s and academy teams.
From today, BYD's branding will feature on the training-kit sleeve of the men’s first team and from next season the women’s first team. In addition, BYD will have presence across the Etihad Stadium, with the brand’s logo featuring on the headrests of the dug-out area. One of the company’s cars will also lead the official Manchester City men’s first team bus into the stadium for Premier League and domestic-cup home fixtures.
The new partnership is the latest step in BYD's strategy to establish a presence in international football to enhance awareness of its brand, cars and other technology products. The company has previously been the official sponsor of the UEFA EURO 2024 and UEFA European Under-21 Championship 2025.
BYD Executive Vice President Stella Li commented: "Manchester City stands for excellence, innovation and the courage to push beyond limits — values that are deeply rooted in BYD’s DNA. This partnership is about more than football or mobility; it is about inspiring people around the world through technology that excites, connects and drives a more sustainable future. When innovation meets passion, the impact is truly global.”
Ferran Soriano, Chief Executive Officer at City Football Group, said: “BYD are global leaders within their field. Leaders in delivering excellence through technology and innovation. Leaders with purpose, to make the world a better place. All values that Manchester City share. As a Club, we are driven by a commitment to excellence and a passion for innovation. We partner with industry leaders to create a more environmentally sustainable future, starting with our facilities.
“This is why we are so proud to be BYD’s chosen partner and commit to work together for a better and more sustainable future for the duration of this multi-year partnership.”
Founded in 1894, Manchester City is one of the most successful clubs in football history, with 10 English league titles, seven FA Cups, one UEFA Champions League and a FIFA Club World Cup among its successes. Manchester City plays its home fixtures at the Etihad Stadium, a 53,000-seat arena that the club has called home since 2003.while the club can count its global fan base in millions.
BYD started as a battery manufacturer just over 30 years ago. It made its first New Energy Vehicle (NEV), the world's first mass-produced plug-in hybrid, in 2008, and has since firmly established itself as the global NEV leader, with record sales of both EVs and Super Hybrid PHEVs, and a market presence in more than 110 countries and regions. It celebrated production of its 15 millionth NEV as recently as December 2025.
In 2025 BYD sold 4.6 million vehicles globally, with more than a million of them finding customers outside of China. BYD's global headquarters are in Shenzhen, and it employs 120,000 engineers in research and development, pushing the boundaries of innovation with an average of 45 new patent applications every working day.
About Bustami & Saheb Group and Mobility Solutions for Vehicle Trading Company “MSTC”- “BYD Jordan:
Established in Amman in 1969, Bustami & Saheb Group (BSG) is a renowned business group with multi companies in various industries and serves as the authorized dealer of BYD new-energy vehicles under the Mobility Solutions for Vehicle Trading Company (MSTC). The primary objective of BSG is to advance the global presence of the BYD Auto brand by offering secure and efficient sustainable solutions in new-energy vehicles through pioneering technological innovations. Additional details can be found at www.mstc.com.jo.
Currently, the group holds a pivotal position in Jordan and the broader Middle East region due to its extensive range of services. BSG is dedicated to maintaining top-notch global standards and delivering optimal services for BYD cars, leveraging its exceptional facilities and skilled workforce. In an effort to integrate the latest global technology into the Jordanian market, Bustami & Saheb Group introduced Chinese BYD electric cars, with a focus on ensuring continuous customer satisfaction. Through the establishment of showrooms across various car categories, including maintenance centers, sub-dealerships, and parts sales throughout the kingdom, the group has significantly impacted the car trade sector in Jordan and the Middle East.
BSG employs a specialized system that effectively combines marketing, sales, and exemplary after-sales services, all with the central objective of guaranteeing the highest level of customer protection and satisfaction. This commitment has been a key contributing factor to the group's success. Presently, Bustami & Saheb Group boasts a rapidly expanding customer base, catered to through its showrooms and maintenance centers, which are managed by a dedicated workforce of over 200 employees.
For further information, please visit our website: www.mstc.com.jo , or reach out to us via email [email protected]. You can also connect with us on social media platforms through the following accounts: Facebook: https://www.facebook.com/BYDautoJordan/
Instagram: https://www.instagram.com/bydautojo/
About BYD Auto
Founded in 2003, BYD Auto is the automotive subsidiary of BYD, a multinational high-tech company devoted to leveraging technological innovations for a better life. Aiming to accelerate the green transition of the global transportation sector, BYD Auto focuses on developing pure electric and plug-in hybrid vehicles. The company has mastered the core technologies of the entire industrial chain of new energy vehicles, such as batteries, electric motors, electronic controllers, and automotive-grade semiconductors. It has witnessed in recent years significant technological advancements, including the Blade Battery, the DM-i and DM-p hybrid technology, the e-Platform 3.0, the CTB and iTAC technologies, the DiSus Intelligent Body Control System, and the XUANJI Architecture. The company is the world’s first carmaker to stop the production of fossil-fuelled vehicles on EV shift and has remained top of new energy passenger vehicle sales in China for 13 years in a row.
About BYD Europe
BYD Europe is headquartered in the Netherlands and is the first overseas branch of BYD Group, with a commitment to evolving the international brand BYD Auto to deliver safe and efficient sustainable solutions in new energy vehicles through world-leading technological innovations.
About Manchester City Football Club
Manchester City FC was initially founded in 1880 as St Mark’s West Gorton and officially became Manchester City FC in 1894. Situated on the wider Etihad Campus, the Club’s footprint includes the 53,000 capacity Etihad Stadium, the 7,000 capacity Joie Stadium and City Football Academy, a state-of-the-art performance, training and youth development facility home to the Club’s men’s, women’s and academy teams. Ranked as the Most Valuable Football Club Brand in the Premier League by Brand Finance, Manchester City FC is currently developing a best-in-class fan experience and year-round entertainment and leisure destination at the Etihad Campus. The Club is committed to operating in a sustainable and socially responsible manner and ensures that equality, diversity and inclusion is embedded into its decision-making processes, culture and practices.
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