AMMAN –The demand on buying sweets
during Eid Al-Adha was weak this season, a sector leaders has said.
Imad Al Mahmoud, president of Owners
of Restaurants and Sweets Stores, told
Jordan News Saturday that Eid Al-Adha witnessed
this year a better welcoming for sweets than Eid Al-Fitr, which fell in May, with a 30
percent increase in demand since the last celebration, due to the improvement in
the pandemic situation.
اضافة اعلان
The business leader said that the expectations
for owners of sweets shops have reached 70 percent of success, setting his hopes
that the return of expatriates and tourists would contribute to enhancing the
demand on sweets.
His comments echo a statement from
Raed Hamada, a representative from the
Jordan Chamber of Commerce’s food
sector. On Sunday, Hamada said that the demand for sweets was at its lowest in
years despite the stability of prices, a drop he attributed to the decline in
Jordanian purchasing power.
Abu Osama, a worker in a well-known
sweets shop, said that demand for the goods was dwindling. His shop hoped to
sell 60-70 percent of their inventory, but due to the pandemic and the decrease
in purchasing power, he explained that most of their pastries and sweets were
either re-cooled or damaged.
Mohammad Melhis, owner of an imported sweets company, said that since the
start of the pandemic, demand has plummeted to 50 percent of what it used to be
for different types of sweets.
Melhis stressed that the reason behind this decline is social
distancing. He pointed out that people have abandoned the traditional lifestyle
of greeting each other - instead they use social media.
He explained that his company used to import from Turkey, Saudi Arabia,
Lebanon, and several other countries. But currently, he is satisfied with
importing from a maximum of one or two countries, owing to economic depression
and to the change of consumers’ habits.
Alya Al- Hyari, a housewife, told
Jordan News that she is used to buying
different types of biscuits and chocolate during the eid holiday for visitors
and children. However, for two years ago, she has stopped and now is satisfied
with small amounts of sweets. After all, she added, eid visits are limited to
family.
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