There is an alternative to that

Jordanians respond with local twist on international boycott

(Photo: AI-Generated)
With over 10,000 casualties and 22,000 injured people in Gaza since October 7, there are calls for international and local solidarity to boycott Israel by cutting off products and countries that support it. In the local market, Jordanians have voiced their support on the streets and through social media to express solidarity with their neighbors.اضافة اعلان

Responding to the call to boycott products and support international companies backing Israel, many Jordanians turned to social media to rapidly disseminate information, prompting companies to follow suit. The call for local products gained traction, as red and black cans were replaced by blue ones, and the once-popular arch stood empty, a testament to the ongoing commitment.

Muhammad Al-Khatib, a 47-year-old store owner told Jordan News, "Since the boycott campaigns began, sales have declined by more than half, and we have incurred losses. However, I see this as a victory for the people of Gaza. People have started seeking alternatives, and those who can't find one have given up the boycotted product."

"Some local products, like soft drinks, have gained prominence as alternatives."

The awareness of boycotted products extends beyond adults, as Al-Khatib noted, "There is awareness among children, evidence of the significant awareness and clear stance toward the Palestinian issue."

Nabil Al-Ramahi, 29, shared with Jordan News, "For years, I relied on specific stores for weekly fast food, but now I frequent local restaurants and have grown accustomed to them." Ramahi pondered, "Why not have alternative products and support the local economy without the need for global branches? I believe we have sufficient experience for that. This stage has taught us to rely on ourselves and compete with others."

Mohammad Arabiyat, owner of a local restaurant chain, observed, "Citizens prefer local products. In our restaurants, we replaced some boycotted soft drinks. Citizens tend to stick to a product once they get used to it for extended periods."

 He emphasized, "After some employees lost their jobs due to the boycott, I and other restaurant owners hired some to maintain our commitment."

It is the least we can do
Meanwhile, Rama Al-Hajjaya, 40, explained to Jordan News, "I changed my consumption pattern and fully committed to the boycott. Initially challenging, choosing products has become easier now." She added, "My friends are buying possible alternatives for their families; it is the least we can do for our cause and the people in Gaza."

Humanitarian over economic"Boycotting is a moral and humanitarian message before it is an economic one. Its purpose lies in the collective stance against any support for the killing machine targeting the people of Gaza," highlighted a participant.

Furthermore, Hussein Khazaei told Jordan News, "The boycott of American products supporting Israel is a peaceful protest against the brutal aggression on Gaza. The success of this boycott lies in the psychological readiness of society to reject companies supporting the enemy. It is a message demanding these companies reconsider their behavior and policies, treating the global community fairly and respecting peace."

In addition, human rights activist Suleiman Sweiss urged a continuous and organized boycott of countries supporting Israel.

To make it tangible, it need to keep going
He emphasized the importance of this tangible step, causing severe damage and losses to these companies.

Sweiss advocated for a shift from seasonal to daily behavior, stressing the need for organization, campaigns, popular committees, and education to ensure the boycott's effectiveness.

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