A recent study revealed that over 20% of videos recommended to new YouTube users are low-quality, AI-generated content designed primarily to maximize views.
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According to The Guardian, video editing company Kapwing surveyed 15,000 popular YouTube channels (top 100 in each country) and found 278 channels consisting entirely of low-quality AI-generated content. These channels collectively amassed over 63 billion views and 221 million subscribers, generating estimated annual revenues of around $117 million.
Researchers also created a new YouTube account and discovered that 104 out of the first 500 recommended videos on the homepage were low-quality AI-generated content aimed at monetization.
Key Findings
AI-generated channels are spreading rapidly across major social media platforms, from YouTube to X and Meta.
Nearly 10% of the fastest-growing YouTube channels are AI-driven, achieving millions of views despite platform efforts to limit non-original content.
Notable Examples
Bander Abna Dost (India): 2.4 billion views; animated adventures featuring a Rhesus monkey and a Hulk-like character. Estimated annual revenue: $4.25 million.
Poti Frenchie (Singapore): 2 billion views; French Bulldog stories targeting children. Estimated revenue: $4 million.
Quintos Fascinantes (USA): Cartoon stories for children; 6.65 million subscribers.
The AI World (Pakistan): Short AI-generated videos on floods and poverty; 1.3 billion views.
A YouTube spokesperson commented:
"Generative AI is a tool that can produce both high-quality and low-quality content. We focus on connecting users to high-quality content regardless of how it’s produced. All uploaded content must comply with our policies, and any violations will be removed."
Al-Sharq Al-Awsat
