LOS ANGELES, United States — It has been dubbed the most expensive show ever made, but producers of
Amazon’s “
The Lord of the Rings: The Rings of Power” described its $1 billion
price tag as a “bargain” at a lavish world premiere in Los Angeles Monday.
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The highly anticipated TV series, launching
September 2 on Amazon’s streaming platform, is said to be a personal obsession
of Jeff Bezos, multi-billionaire founder of the online shopping
giant-turned-streamer.
Set in the world of J.R.R. Tolkien’s books,
thousands of years before the Oscar-winning “Lord of the Rings” film trilogy,
the series is set to unfold over five, sprawling seasons, each of 10 episodes.
Bezos joined the show’s stars and filmmakers for a
launch event at California’s Culver Studios on Monday night, where the first
two episodes were screened before a spectacular light show featuring dozens of
illuminated drones.
Executive producer Lindsey Weber said the show’s $1
billion cost was “a very grabby headline people like to talk about,” but
promised that viewers would “see the money is really on the screen”.
Speaking to AFP on the red carpet, Weber said the
eye-watering cost came from “setting up for five seasons”.
“If you look at what it cost to make a feature tent
pole film, by that comparison, really we’re quite a bargain,” she added, using
a term for mega-budget blockbusters released by Hollywood’s top studios.
“The Rings of Power” is set 4,000 years before the
film trilogy and original books, in a fictional “Second Age” — a historical
period sketched out in less detail by Tolkien’s writings.
The show features a large ensemble cast of actors
who are not widely known to global audiences.
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