Los Angeles auto show: A strong comeback of live automobile events?

Porsche 718 Cayman GT3
The Porsche 718 Cayman GT3. (Photos: Mohammad Zaro/Jordan News)
The Los Angeles Auto show returns after a one-year forced absence due to the COVID-19 pandemic, with plenty of exciting new models on display to make up for the break; the absence of many key global car makers from the show was, however, clearly evident. Brands like the German Mercedes Benz, BMW, Volkswagen and Audi, to name a few, decided to skip the Los Angeles automotive extravaganza, opting for using media reveals on the sidelines of the show. These brands seem to join many others in a new direction among car makers, toward less motor show participation and more focus on live events and virtual activities. اضافة اعلان

 The California automotive highlight event ran from November 19 to November 28, and despite the large number of absent top brands, is gave some of the world’s top car brands the chance to show off their latest arrivals ahead of market launches in 2022.

In 2019, the show hosted the world premiere of the Aston Martin DBX, Audi E-tron Sportback, Ford Mustang Mach-E, Toyota RAV4 and Porsche Taycan 4S, but what are the top models expected to be seen this year? 

The Fisker Ocean. (Photos: Mohammad Zaro/Jordan News)

The long-awaited Fisker Ocean electric SUV has made its production-specification debut in LA ahead of its planned launch in 2022. The Ocean – which will be built in Austria – is one of five Fisker models expected by 2025; plans are in place for the model to head to Britain in the second quarter of 2023. Fisker has promised a range of up to 350 miles and claims the Ocean is “the world’s most sustainable vehicle”. 

The New Range Rover. (Photos: Mohammad Zaro/Jordan News)

Land Rover chose LA for its new Range Rover flagship stateside for its first motor show presentation, seeing as it sells like hot cakes over there. Beneath the subtly evolved styling is a completely different beast to the current Range Rover, which has been on sale since 2012; long-range PHEVs, a snarling BMW V8 and the promise of a pure-electric version in just three years’ time. This is not just the future of Land Rover, it once again sets the tone for all luxury SUVs to come.

Porsche was the only German carmaker to exhibit at the show. The 718 Cayman coupé appeared in its hottest guise in LA. The new GT4 RS brought a lower curb weight, increased downforce and uprated power compared with the existing GT4, promising even quicker lap times and enhanced driving thrills. The best part, though, is that the rear windows have been replaced by cooling vents right behind the front seats, which means it should sound absolutely epic from the driver’s seat at full chat.

Two other new Porsches were the Taycan variants. One, the long-awaited GTS, will be positioned between the existing 4S and Turbo models with 590bhp and a 500 km range. The second is the Sport Turismo estate, similar to the existing Cross Turismo, but with a lower-slung, less off-road-oriented body and the 4x4-inspired body cladding removed. Put the two together and you get the Porsche Taycan Sport Turismo Gran Turismo Sport. 

The Hyundai Seven concept serves to preview the Ioniq 7 SUV, which will join the Ioniq 5 hatchback and Ioniq 6 saloon in the marque’s new family of bespoke EVs. The Tesla Model X rival features a unique design that Hyundai says “dares to diverge” from industry traditions and is expected to play a critical role in the brand’s success in the US and China. It is based on the same E-GMP platform as the Ioniq 5, but looks nothing like its Ioniq 5 and upcoming Ioniq 6 range mates. It is good to be different, reckons Hyundai.

Big news from the world’s biggest car maker came out in LA: Toyota revealed its first ever EV. The bZ4X is the first production EV from Toyota, and shares a platform with its near-identical Subaru cousin The Solterra. Two- and four-wheel-drive variants will be available, with up to 214bhp and a range of 400 km, but Toyota is just as keen to point out the SUV’s consistent performance in all temperatures – a common pitfall of EVs – and yoke-style steering device, which is wirelessly connected to the front wheels.

The Subaru Solterra.(Photos: Mohammad Zaro/Jordan News)

Subaru will not stop being Subaru as it transitions to electrification. That is the message at the unveiling of the new Solterra, a futuristically styled family SUV with a range of 400 km and a promise of genuine off-road ability. 

After almost two years of uncertainty, delays and long waits, the LA Auto show is a nice and refreshing comeback to major automotive events after the “new normal” brought about by COVID-19. It may have been much smaller than usual, but it still managed to make headlines and provide the needed exposure for its main exhibits, promising a potential reviving of the motor show attractions around the world. 

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