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July 2 2022 8:32 PM ˚
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Oppo calls on Jordanian entrepreneurs to register for research innovation accelerator

SPONSORED CONTENT OPPO
(Photo: OPPO)
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AMMAN — Oppo Jordan called on all Jordanian startups and entrepreneurs to register for the Oppo Research Institute's Innovation Accelerator, to help these companies unleash their ideas. Oppo announced that applications for accelerator registration are open until June 30 for innovators and start-ups using technology to make the world a better place to live.اضافة اعلان

Interested companies can visit oppo.com/en/proposal to obtain more information about the accelerator, to submit an idea, or to participate in a draft recommendation for projects with creative ideas.

Oppo recently launched the Oppo Research Institute Innovation Accelerator to support teams and entrepreneurs in tech startups. By seeking innovative tech proposals from around the world, the accelerator aims to empower and inspire technology professionals and innovators worldwide to bring the benefits of technology to more people through what Oppo calls virtuous innovation.

While the effects of COVID-19 were felt virtually in all industries, the world of venture capital was one of the first to feel the squeeze. According to data from Crunchbase, in Q1 2020, global venture capital investment decreased by 17 percent, with the number of rounds down 5 percent.

Positioning startups to deliver real value

The two areas — digital health and accessible technology — present huge opportunities for those willing to tackle them, especially if looked at through a long-term perspective. As a tech company that has been actively involved in these areas, Oppo believes not only in using its resources to create solutions to these issues, but also sharing this belief and empowering others to do the same.

Some of Oppo’s biggest successes in the areas of digital health and accessible technology can be found in its products and features targeted at elderly users — a group that has long been overlooked by the consumer electronics industry. As we get older and our health deteriorates, we need digital products that are both easy to operate and easy to understand through their simplified user interfaces. In recognition of this, Oppo developed simple mode, screen share, and other features designed for elderly users. Since being released, these features have received overwhelmingly positive feedback from users and have helped solve many of the typical challenges faced by elderly populations when using technology.

A rational approach and the ability to understand public needs: are “the next big thing” in the world of tech startups.

Supporting startups

Finding the right partner is extremely important when a company is in its early stages. These partners can not only provide advice and suggestions likely to improve a startup’s chances of success, but they can also bring inspiration and ensure that teams stay on the right track. Partners include investors, other teams who can be collaborated with, or even experts and academics in a specific field.

Every time Oppo sets out to develop a new product feature, the development team adopts the mindset of a new startup, seeking support, knowledge, and inspiration from the wider community. For example, Oppo has worked closely with Professor Luo Ming, an expert in color science at Zhejiang University, to provide guidance on its project to bring “true” color to those with color vision deficiencies. Professor Luo’s instruction led to the team developing algorithms to implement the Farnsworth Munsell Hue Color Test on ColorOS, which eventually enabled it to develop its color vision enhancement feature in a short space of time and help those with color vision deficiencies enjoy the same digital experience as everyone else.

Value of an outside partner

It should go without saying that the relationship between a startup and its partner should be one of mutual benefit. The outside partner not only provides much-needed financial support, but they can also provide vital experience in terms of business operations that can help accelerate the startup’s development. On the other side of the coin, the startup’s own innovative ideas and products can allow the partner to expand the scope of their own business and stay on top of the latest cutting-edge technology.

In 2021, Oppo began a partnership with assisted hearing startup Voibook. In order to develop its product, Voibook needed access to a large quantity of real human audio recordings. Leveraging the sizeable user base of its voice assistant, Breeno, Oppo began consensually collecting real user voice data as part of its “Urban Voice Bearer” public campaign. Not only did the campaign help obtain the voice data needed by Voibook app, but it also helped to raise awareness for their product and its cause. Today, Oppo and Voibook are further exploring how the technology can be used to provide audio to text translation on Oppo Air Glass, helping those with hearing difficulties to communicate more freely without any barriers.

As a renowned global tech company, Oppo has a deep understanding of current market needs and the resources and expertise needed to help startups bring to life and promote their products and ideas. By supporting innovators and entrepreneurs with a likeminded approach to helping the world, Oppo hopes to use tech innovation as a powerful force in social development and as a way of making the world a happier place.


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