The Ministry of Industry, Trade and Supply announced on Wednesday that it is intensifying inspection campaigns and field visits to markets across the Kingdom in conjunction with the White Friday sales and discount season.
اضافة اعلان
In a press statement, the ministry said the move aims to protect consumer rights, ensure the credibility of commercial and promotional offers, and verify that businesses comply with legislation governing sales and discounts.
The ministry explained that inspection teams will focus on monitoring commercial advertisements and promotional campaigns, while identifying any fake or misleading offers, particularly those published on social media and various online platforms.
It added that it would take firm action against any violations detected through electronic monitoring, stressing that discounts must be based on clear and documented legal standards to prevent consumers from being exploited during this period of increased shopping activity.
The ministry also stressed that retailers must clearly display prices before and after discounts, specify the actual discount percentages, and state the duration and conditions of each offer. It warned against using misleading practices that could deceive consumers.
In this regard, the ministry urged citizens to verify the credibility of offers, compare prices and keep their purchase receipts.
It also called on the public to report complaints, violations or misleading advertisements by contacting its direct complaints hotline at 06 562 9045, or through WhatsApp at 079 752 7832.
