ACI calls for intensified tourism promotional campaigns for Eid

(File photo: Jordan News)
AMMAN — On Tuesday, the Head of the Tourism, Services and Restaurants Committee at the Amman Chamber of Industry (ACI), Raed Hamada, called for intensified promotional campaigns to boost tourist numbers, particularly during the Eid al-Fitr holiday.اضافة اعلان

In a statement, Hamada stressed the importance of targeting Arab markets in marketing efforts, emphasizing family tourism given Jordan's diverse tourism offerings and the spring season's ambiance, which offers various tourism experiences, Al-Ghad reported.

He noted that Arab markets, especially those in the Gulf, are crucial for spring tourism, warranting intensified promotional campaigns to attract more tourists during Eid al-Fitr.

Hamada also highlighted the significance of collaborative efforts and leveraging modern technology in marketing strategies within Arab markets to position Jordan as an appealing tourist destination. He emphasized the need to activate embassy roles in marketing and tourist attraction.

He underscored the importance of increasing tourist traffic to stimulate the national economy by revitalizing various commercial and service sectors, including hotels, restaurants, and transportation, as well as bolstering the country's foreign currency reserves.

Additionally, Hamada emphasized the importance of boosting domestic tourism during Eid al-Fitr by providing support and expanding programs to promote domestic tourism across different regions of the country.

Read more National news
Jordan News