Tourism investment continues during COVID-19

3. Ritz exterior Picture
The exterior of the Ritz-Carlton Amman. (Photo: Ritz-Carlton)
AMMAN — Investment in the Kingdom’s tourism sector “has not stopped,” despite restrictions under the COVID-19 pandemic, Minister of Tourism Nayef Al-Fayez said.اضافة اعلان

The Jordan News Agency, Petra, said Fayez’s comment came during a dialogue held by Jordanian Economic Forum (JEF).

Fayez told the meeting that demand to establish tourism projects, whether tourist hotels and restaurants, or antique shops, did not stop, citing the opening of the Ritz-Carlton Amman, which provides 500 job opportunities.

During the pandemic, he added, the Kingdom benefited from transit tourism, which contributed to reviving tourist activity in Aqaba and operating travel transport companies and offices. He said the activity was reflected in the “high” hotel occupancy rates in Jordan’s Golden Triangle, which includes Wadi Rum, Aqaba, and Petra, as well as in the capital, Amman.

According to a JEF statement on Saturday, Fayez reviewed the foundations of Jordan’s national tourism strategy for 2021–2025, and the implementation mechanisms. He said the motive is to develop the Kingdom’s tourism product, human resources, marketing, management, heritage conservation and reforms.

Through the strategy, he maintained, Jordan seeks to increase tourist numbers by 2025 to top the rates recorded in 2019, when Jordan welcomed 5.3 million visitors.

This effort also aims to achieve total tourism revenue similar to 2019 levels, which amounted to JD4.1 billion, by 2024, in addition to increasing direct employment in the tourism sector to exceed 2019 figures by 2023, he added.

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