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January 20 2022 3:30 PM ˚
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Digital platform launches for Jordanian designers

eye on arts
(Photo: Handout from the UNDP)
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Amman —The UNDP, the Crown Prince Foundation (CPF), and Empowering Through launched a digital platform for designers on Monday.اضافة اعلان

The platform, called Design Jordan, is fully digital and features stories and work from 42 designers across Jordan and 19 articles by experts from different fields of design, sharing insights and tools for designers to improve their skills, become self-employed and scale their impact. 

The challenge of producing something, anything during the pandemic led to a reimagining of approach to showcasing the beauty of design in Jordan through a digital platform, according to the a statement from UNDP

UNDP Resident Representative Sara Ferrer Olivella stated: “Growing global concerns about climate change, economic and social problems related to work circumstances, poverty, equity, and equality makes it imperative to adopt an approach of sustainable consumption and production, an area that was highlighted in Agenda 2030 as one of the 17 sustainable development goals” 
The UN representative added that sustainable design then became an important area “through which designers can take these social, economic, and environmental concerns as a key element in their products' innovation.” 

Design Jordan aims to be a step towards showing people how design, led by youth, has the potential to improve efficiency, produce both local and international marketable opportunities, while at the same time improving environmental sustainability.

The partnerships supporting the platform are all working towards providing youth with the necessary skills, capacities, and opportunities, while working with various stakeholders to create employment opportunities for young men and women.   

Tamam Mango, CEO of the CPF said: “The Crown Prince Foundation has been interested in digital fabrication and 3D printing to support innovation. This interest prompted the launch of TechWorks, our digital fabrication lab.” 

“Design is the cornerstone of the digital fabrication process. From our daily interactions with youth across Jordan, we noticed that the most prominent challenge faced by aspiring young ‘makers’ is how to transform their ideas into implementable and feasible designs. This is exactly the kind of support that the technical team at TechWorks is always keen on providing.” 

“We are grateful to our partners and contributors and are thrilled to shed light on stories of our inspirational individuals with the world,” said Empowering Through cofounders Dina Saoudi, Abdul Majeed Shoman Jr, and Danish Farhan. 

Empowering Through is a social enterprise founded by Seven Circles and Xische Ventures with the purpose of empowering ecosystems to enable individuals economically and socially. 

Other partners of the platform include: Wavato, Jabal Amman Publishers, The Outfit, Amman Design Week, Jordan Fashion Week, Jordan River Designs, Design Institute Amman, Dezain, Silsal, Waragami, Design Battlefield, Kama, H2 Interiors, Dimitris, Kheit, The Italian Embassy in Jordan, Chamber Gyld, Maysalward, Interior ph, Pioneers, SADDA, Mad Hook, The Jordan Ministry of Youth, Studio Be, Design Ideas Studio, Orient Spirit, Amman Arab University, Souq Fann, Forsa, Antwork, Shams El Balad, Musab Accessories, and All Jordan Youth Commission.

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