Supporting the less privileged: Floward donates food parcels in Amman

Press Release — Floward, the go-to online flowers and gifts delivery destination in MENA and UK, provided support to widowed families and orphaned children in Ramadan by donating food parcels in collaboration with Al Shahama Charity Organization, in Bayader Wadi Al-Seer in the city of Amman. اضافة اعلان

Committed to supporting all segments of society, Floward prepared 100 food parcels containing different essential items and donated them to widowed families and orphaned children. Bayader Wadi Al-Seer is an area that houses people of low-income, and through this donation, Floward wanted to support these families by providing them with food items to sustain them during this holy month.

Floward Chairman & CEO, Mr. Abdulaziz B. Al Loughani said: “As a socially responsible company we recognize the importance of supporting vulnerable communities especially during the holy month. The goal behind this initiative is to offer support to these families and to be able to provide for them what otherwise they have lost. We would also like to thank Al Shahama Charity Organization for their humanitarian efforts and for helping us make this possible.”

Floward will also be spreading the joy of Eid to over 50 children by providing them with gift vouchers to buy new clothes for the occasion. 

Al Shahama Charity Organization is known for supporting orphans and widowed families in the area of Bayader Wadi Al-Seer and its surroundings. The organization provides these families with proper sustenance and collaborates with different organizations to arrange fun days for the orphans, in addition to collecting donations. The Charity currently sponsors 300 orphaned children and widowed families in Bayader Wadi Al-Seer.

Established in 2017, Floward is a full-fledged e-commerce solution that offers prime fresh-cut flowers sourced from the best growers and farmers around the world and arranged locally by a team of florists and designers. Floward also offers cakes, chocolate and perfumes curated by the region’s most exciting designers bundled with its flower arrangements and manages last-mile same-day delivery to ensure the best customer experience


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